dailypress.com accepts flash and rich media advertisements, assuming that all creative meets the specifications for the site, including a maximum of three animation loops, the inclusion of "click-tags" and file size restrictions.
Please follow the following guidelines before submitting a flash banner to dailypress.com:
1) Animations are restricted to a 18 second limit per loop with a maximum of 3 loops (see instructions below). Flash ads cannot include false functionality.
Ads may only loop 3 times. Here is one method to restrict your banner to three loops:
Step 1: Create a new layer and call it "loop action" or a name of your choice.
Step 2: In frame 1, insert a blank key frame and type in the following action (in expert mode):
time = "0";
Frame 1 should be blank except for this action
Step 3: In frame 2 (the beginning of your animation), insert another blank key frame and add the following action:
time++;
Step 4: In the final frame of your animation, add the following action:
if (time<=2) {
gotoAndPlay (2);
} else if (time>2) {
stop ();
}
2) clickTag information must be included in all flash ads in order to track click-throughs. Here is the recommended method to include ClickTags.
Follow instructions carefully.
Step 1: Create an invisible button that covers the entire banner canvas.
Step 2: Please follow the correct instruction below based on where your ad will appear. Then proceed to step 3.
• For ads appearing on dailypress.com:
Add the "getURL" object action to your invisible button. You will be prompted to enter a URL. Enter: clickTag.
• For ads appearing on cars.com:
Add the "getURL" object action to your invisible button. You will be prompted to enter a URL. Enter: _level0.clicktag.
Step 3: Set the URL target to blank. To do this, enter "_blank" after the clickTag. See the images below for examples of both types of click tags.
Click here for more information on clickTag instructions
Clicktag for ads appearing on dailypress.com:
on (release) {
getURL(clickTag, "_blank");
}
Clicktag for ads appearing on cars.com only:
on (release) {
getURL(_level0.clicktag, "_blank");
}
Make sure you don't have any quotes around the word clickTag, (ensure that this is an expression). If this is not an expression, the ad will not click through.
*This method will only work for creative designed in Flash 4 or higher.
NOTES ABOUT THE USE OF FLASH
• Height and width values must be included for the floating flash layer.
• Close button should always be implemented for these ad types.
• The floating flash layer, once finished playing, should disappear so as not to obstruct links and form fields on the page it was covering.
• You must provide an alternate animated gif or jpg banner to accommodate users who do not have the Flash plug-in. Please limit looping to 3x's per banner.
• See the File Submission section for design guidelines and file size restrictions.
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