Co-op Advertising
Co-op Advertising Increases Product Movement, Sales Volume & Profit Margin ADVERTISING DOLLARS ARE HIDING EVERYWHERE. LET'S FIND YOURS. |
THE MONEY IS OUT THERE
The Daily Press can help you find hidden advertising dollars to maximize the promotion of your business. Many manufacturers help pay for advertising that includes their products and we can help you find these co-op dollars. What is co-op advertising?
• A partnership between a retailer and a manufacturer to promote brand-name products in the local marketplace.• A way to promote your products while the manufacturer pays a portion of the cost.
Benefits
• Afford to jump ahead of the competition.• Keep your business top of mind with consumers.• Build profitable relationships.
• Develop effective marketing campaigns.
HOW DOES CO-OP ADVERTISING HELP YOU?
• Co-op advertising dollars are like money in the bank.
• Expand your promotional budget.
• Increase the frequency of your advertising.
• Increase store traffic and sales.
WHY DOES CO-OP ADVERTISING WORK?
Co-op advertising:
• Increases product movement.
• Increases sales volume and profit margin for all participants.
• Allows you to gain terrific exposure.
• Allows you to align yourself with quality brands.
• Allows manufacturers and distributors to focus their product promotion on the local level.
HOW DOES THE Daily Press HELP?
• We provide you with a list of products and manufacturers with co-op programs.
• We can research how much co-op funding you may be eligible for.
• We help you establish a marketing plan that utilizes your dollars to your advantage.
• We create ads that meet the manufacturer's requirements.
• We simplify th paperwork for your reimbursement claims.
Promote Major Events
Celebrating an anniversary? Expanding with another grand opening? Planning a major sales event? Promote special occasions with money that manufacturers have set aside especially for aggressive and successful businesses like yours.
Let's Find Your Money
We can find out how much money is available to you. First of all, assume that co-op advertising dollars exist for every product you carry. With a list of your products and manufacturers unique identification numbers, we can find out exactly how much money is available for you.
Let's Get Started.
For more information, contact George Jones at (757) 247-4532 or gjones@dailypress.com or your sales representative.